Model ambassadors play a significant position in selling manufacturers and merchandise inside their networks, enhancing visibility and (hopefully) driving gross sales. They shine as beacons of excellence, chosen for each acclaim and private advantage in addition to the embodiment of the manufacturers they entrance.
We’re solely into the second half of the 12 months and there are already quite a few new additions of brand name ambassadors. That can assist you sustain, we’re conserving monitor of all the brand new male model ambassadors which were formally introduced for the 12 months of 2024.
Billkin Putthipong Assaratanakul for Gucci
Billkin, a rising star in Thailand’s leisure trade, is now a model ambassador for Gucci. Recognised as each a gifted actor and singer, Billkin has additionally launched profitable initiatives underneath his personal label in addition to sold-out live shows throughout Asia. Since 2021, Billkin has actively participated in Gucci occasions in Thailand, showcasing a pure alignment with the model. This appointment additionally unites him with fellow Thai stars Gulf Kanawut and Davika Hoorne as Gucci ambassadors.
Kun for Versace
Versace has tapped Chinese language singer and music producer Cai Xukun, referred to as KUN, as its latest international model ambassador. KUN’s creative fearlessness and genre-bending music align completely with Versace’s long-standing celebration of audacious creativity. Donatella Versace herself praised KUN, stating, “He’s courageous, extremely gifted and distinctive… He represents the brand new assured voice of a technology.”
Louis Garrel for Dior
Louis Garrel, a number one determine in up to date cinema, joins Dior as its menswear ambassador on 16 Could. The French actor, director, and screenwriter will embody the spirit and distinctive type of Dior Males, reinvented every season by creative director Kim Jones.
Jacob Elordi for Bottega Veneta
Saltburn star Jacob Elordi seamlessly transitioned into the position of Bottega Veneta’s latest model ambassador on 23 Could. This wasn’t a shock, as Elordi had been a longtime fan of the model, sporting Bottega Veneta on purple carpets in customized fits and casually carrying its signature Andiamo bag.
Son Suk Ku for Burberry
South Korean actor Son Suk-ku is now an official ambassador of the British model. Rising to fame within the early 2010s, he gained recognition for roles in romantic comedies and political thriller sequence. Notably, his portrayal within the drama My Liberation Notes earned essential acclaim. With various roles spanning genres, Son’s dynamic profession aligns seamlessly with Burberry’s ethos of innovation and flexibility.
Track Wei Lengthy for Gucci
Acclaimed for his versatile performances, Track Wei lengthy has mesmerised audiences together with his main roles in dramas resembling Discover Your self and Go Forward, incomes widespread adoration. His presence at Gucci occasions just like the Autumn/Winter 2024 menswear present in Milan and the Gucci Ancora occasion in Shanghai, underscores his rising relationship with the style home.
Jay Chou for La Mer and RIMOWA
RIMOWA, famend for its fixed exploration and innovation in baggage design, has discovered an ideal associate in Jay Chou, the “King of Mandopop.” Chou’s relentless pursuit of pushing boundaries and setting new requirements in his music completely mirrors RIMOWA’s model values. This pure synergy makes him a great alternative as their newest ambassador.
Moreover, on April twenty sixth, La Mer proudly introduced Jay Chou as their latest model ambassador. His distinctive musical type has transcended borders, solidifying his standing as certainly one of Asia’s most influential artists, with immense reputation throughout the area and past. Chou’s boundless youthful vitality extends past music, fuelling his success in movie and directing as effectively.
(RIMOWA first after which La Mer in order that it’s clearer)
Yosh Yu for Chaumet
Yosh Yu, a rising star amongst a brand new technology of actors, exudes an unrestrained free spirit, real sincerity, and tenacity. Named a model ambassador on 20 April, his unwavering ardour and pursuit of excellence align seamlessly with Chaumet’s timeless values, embodying a shared dedication to elevating each second.
Jayson Tatum for Coach
Coach introduced Jayson Tatum, forward-guard for the Boston Celtics, as its latest ambassador, on 27 March. This partnership—in step with Coach’s “The Braveness To Be Actual” marketing campaign—celebrates authenticity and daring self-expression, echoing Tatum’s narrative of resilience and ambition amidst challenges.
Alton Mason for Dolce & Gabbana
Alton Mason, recognized for his runway prowess and marketing campaign presence, has solidified his place within the vogue realm. Mason’s appreciation for a designer’s creativity and craftsmanship distinguishes him as a visionary. His participation in Dolce&Gabbana’s Milan exhibits accentuates his infectious vitality and alluring type, epitomising the gathering’s class and artisanal experience.
Antoine Dupont for Louis Vuitton
In a collaboration between LVMH and the Olympic and Paralympic Video games Paris 2024, Louis Vuitton has named Antoine Dupont, former captain of the French nationwide rugby workforce Le XV, as its newest home ambassador. Dupont’s unwavering willpower mirrors Louis Vuitton’s pursuit for excellence. He’s recognized for being a flexible participant with historic achievements underneath his belt.
Barry Keoghan for Burberry
Actor Barry Keoghan has earned international popularity of his roles in movies resembling Dunkirk, The Killing of a Sacred Deer, and Banshees of Inisherin—the latter earned him a BAFTA award. Final 12 months, Keoghan graced occasions sporting Burberry, such because the Burberry Summer time 2024 present, the Met Gala, the European premiere of Apple TV+’s Masters of the Air in addition to the 2024 BAFTA Movie Awards. Burberry inventive director Daniel Lee praises Keoghan’s development over the previous 5 years, describing his expertise as inspiring and a fantastic match for the model.
Taylor Fritz for BOSS
Taylor Fritz, the dynamic American skilled tennis participant, has been named the worldwide model ambassador for BOSS, additional solidifying the model’s relationship with sports activities. Together with his embodiment of BOSS’ core values in addition to being one of many high American tennis skills proper now, this partnership marks a strategic transfer by the model to deepen its involvement in tennis.
Gulf Kanawut Traipipattanapong for Gucci
Gulf has emerged as a number one determine within the Thai leisure scene, showcasing distinctive expertise as an actor, mannequin, and singer. His affect extends past the display, as he’s celebrated globally for his vogue sense. Earlier than this vital milestone, Gulf fostered an in depth relationship with Gucci since 2020, gracing occasions and vogue exhibits as a good friend of the Home.
Lang Lang for Dior
Because the ambassador of males’s vogue in China, Lang Lang has now grow to be the worldwide face of Dior. Repeatedly exploring new musical frontiers, this virtuoso pianist deepens his reference to the Home, inviting lovers to rejoice the enduring bond between Dior and the enchantment of artwork and music like by no means earlier than.
Victor Wembanyama for Louis Vuitton
On February 20, Louis Vuitton introduced Victor Wembanyama as its model ambassador following talks initiated a 12 months earlier. Enjoying for Paris-based workforce Metropolitans 92, Wembanyama garnered NBA consideration as a LeBron-caliber prospect. Already noticing his skills at an early stage, Louis Vuitton tailor-made his NBA Draft swimsuit. In his rookie season, Wembanyama clinched MVP, Finest Younger Participant, scoring, and shot-blocking titles.
Aron Piper for Tiffany & Co.
Tiffany & Co. appointed Arón Piper, the Spanish-German actor and singer, as its latest home ambassador. His choice symbolises the convergence of music, artwork, tradition, and luxurious. Rising to fame together with his breakout position within the acclaimed sequence Elite, Piper’s profession has since flourished. Alongside performing, his ardour for music led to the discharge of the hit music “Sigo” in 2020. It garnered over 100 million performs throughout digital platforms in addition to a sold-out European tour.
Aurelien Giraud for Dior
Aurelien Giraud, revered in skateboarding circles, was chosen by Kim Jones to grow to be Dior Males’s vogue ambassador. His audacious spirit and artistic aptitude converge with Dior’s values, mixing sportswear, heritage, and reinvention. This distinctive alliance, devoted to desires and private triumph, marks a singular fusion of kinds within the pursuit of excellence.
Bam Bam for Louis Vuitton
Louis Vuitton proudly appointed BamBam as their model ambassador on 1 February. The Okay-Pop sensation, previously of GOT7, transitioned to a solo profession in 2021 together with his album Ribbon. His musical expertise, distinctive type, and magnetic charisma has amassed him a worldwide fanbase. His look on the Louis Vuitton Autumn/Winter 2024 menswear present in Paris drew a whole bunch of followers, with #BamBamXLVFW24 garnering over 2.1 million social media posts.
Greg Hsu for Sulwhasoo and Fendi
Hsu turned Fendi’s model ambassador on 11 January. He has regularly showcased Fendi’s creations from fairly some time again. Shortly after, on 19 January, Sulwhasoo expanded its international presence by deciding on Hsu as an envoy. Internationally acclaimed for his position in Sometime or One Day, Hsu can be recognized for his versatility and deep creative ardour past performing.
Jeremy Pope for Fendi
Fendi launched American actor Jeremy Pope as certainly one of its newly appointed male ambassadors alongside Greg Hsu and Massimiliano Caiazzo. With an Emmy, a Golden Globe, and two-time Tony nomination, Pope’s acclaimed performances in The Inspection, Hollywood, and Pose spotlight his expertise. His upcoming position as artist Jean-Michel Basquiat in The Collaboration is ready to make him an excellent greater star.
Massimiliano Caiazzo for Fendi
The Fendi Spring/Summer time 2024 marketing campaign marked a big milestone in Massimiliano Caiazzo’s journey with Fendi. It solidified his bond with the model after sitting entrance row Spring/Summer time 2024 menswear present held on the FENDI Manufacturing unit. Caiazzo gained reputation for his portrayal in The Sea Past as Mare Fuori and is ready to star within the fourth season of the sequence.
Kauli Vaast for Dior
From his early life, the Tahitian surfer has been synonymous with the legendary wave. Qualifying to signify France on the Paris 2024 Olympics, Dior recognised his attract and appointed Vaast as its newest model ambassador. Whereas it might appear unconventional for a vogue model to sponsor a surfer, Dior has proven curiosity within the sport previously. Collaborations with Vissla, French shaper Notox for high-end wetsuits and surfboards, alongside earlier sponsorships like Kanoa Igarashi, underscore Dior’s affinity for browsing.
Jamie Dornan for Loewe
Jamie Dornan was appointed model ambassador for Loewe on 5 January. Dornan has been featured in quite a few Loewe campaigns, together with for Spring/Summer time 2024. His latest accolades embrace Golden Globe and Critics Selection Award nominations for 2021’s Belfast. “Having watched lots of Jamie’s movies and following his work carefully, he was entrance of thoughts after we had been fascinated by a brand new ambassador for Loewe. I’ve at all times preferred how his performances embody a way of energy that feels very pure and natural,” says inventive director Jonathan Anderson.
This text was first seen on Esquire.Sg
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