In a significant second for the sweetness trade, NewBeauty en Español formally launched in the present day, simply in time to have fun Hispanic Heritage Month. This new platform isn’t simply in regards to the newest merchandise and traits—it’s about celebrating Latin magnificence in a means that feels genuine, inclusive and rooted in our tradition. With all the pieces from the newest procedures and must-have magnificence buys to expert-backed recommendation, NewBeauty en Español is ready to be the last word vacation spot for all issues magnificence—pero en español.
The brand new website launches with an unique cowl story that includes Belinda Peregrín, the Mexican pop sensation and wonder icon who has impressed traits for years. Recognized for her daring type and simple affect, Belinda is the proper face to introduce this recent, vibrant platform.
Skilled-Backed Recommendation
However it’s not all in regards to the star energy—NewBeauty en Español additionally brings severe experience to the desk. With contributions from high Spanish-speaking docs and consultants from throughout the globe, the platform ensures that each article is correct, related and tailor-made to the distinctive magnificence wants of the Latinx neighborhood.
Amongst these board-certified consultants are dermatologists Dr. Sabrina Fabi, Dr. Noaleni Gonzales and Dr. Anna Chacon, in addition to plastic surgeons Dr. Rafael Couto and Dr. Onelio Garcia Jr. and endocrinologist Dr. Rocio Salas Whalen. They’re bringing their wealth of information to each article, ensuring readers have probably the most correct and related details about the newest remedies and procedures. New York plastic surgeon Dr. Jeffrey S. Yager, who has spent 28 years completely centered on Latin beauty surgical procedure, summed it up completely: “With NewBeauty en Español, there’s lastly acknowledgment of the significance of getting a trusted and correct supply for training and details about aesthetic surgical procedure in Spanish.”
This milestone launch wouldn’t have been doable with out the help of Allergan Aesthetics, a key associate dedicated to championing the Latinx magnificence neighborhood. Mike Glaicar, CEO of NewBeauty, praised Allergan’s management, saying the corporate has been pivotal in guaranteeing this neighborhood has entry to high-quality aesthetic care. “NewBeauty en Español fills a present void available in the market, supplied trusted and credible aesthetic data, tailor-made particularly for the Latinx neighborhood,” he mentioned. “We’ve introduced collectively the very best of the very best by way of editorial expertise, doctor advisors, and trade consultants to create a platform that may convey unimaginable worth to tens of millions of customers.”
A Highly effective Drive in Magnificence
The timing of this launch couldn’t be higher, because the Latinx neighborhood has emerged as a highly effective drive within the magnificence trade, with their affect persevering with to rise. In response to Nielsen, Hispanic customers now make up 14.1 % of magnificence households and account for 16.4 % of complete magnificence spending. Not solely are Latinx customers spending extra on this class in comparison with non-Hispanic customers, however their contribution to greenback development can also be outpacing that of different teams. As manufacturers more and more acknowledge this neighborhood’s impression, the way forward for the Latinx magnificence market seems to be brighter than ever.
This momentum is precisely what NewBeauty en Español goals to embrace. “It’s greater than only a magnificence platform; it’s a celebration of our tradition and a useful resource for our neighborhood,” mentioned Johanna Torres, Deputy Editor of NewBeauty en Español. “We’re devoted to offering content material that resonates with our viewers, mixing conventional magnificence knowledge with fashionable developments to empower people of their magnificence journeys.”
Able to dive in? Head to NewBeautyenEspanol.com to discover the newest in magnificence, wellness and extra.
¡Bienvenidos a una nueva period de belleza!